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Pure South Lamb

Goodness you can taste

Pure South is a brand of Alliance Group. Alliance is a leading New Zealand red meat processor and exporter, producing premium grass-fed lamb, beef, venison and co-products for customers in more than 60 markets globally.

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Triple Gold Medallist

Pure South Grass Fed Beef, Lamb and Venison all won gold at the 2024 Outstanding NZ Food Producer Awards

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Lumina Lamb

Lumina lamb (previously known as Te Mana) was born from one wildly ambitious goal— to breed the world’s most succulent lamb

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Unlock Real Flavour

We've gone to great lengths to lock in real flavour. It only makes sense we'd show you the best way to unlock it.

Learn to Cook the Cuts

Goodness you can taste

Produce of Alliance.  Alliance is a leading New Zealand red meat processor and exporter, producing premium grass-fed lamb, beef, venison and co-products for customers in more than 60 markets globally.

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